Branding
LifeMap is an online application for Advisors to share with their clients to assist with Life Transitions – the events, changes, and challenges we face in our lives
Logos & Images
FAVICON
PRIMARY
PRIMARY WHITE
PUBLIC
PUBLIC WHITE
Colours
Primary Colours
#058c97
brandcolor-1
text-brandcolor-1
PRIMARY1
#82c2c6
brandcolor-2
text-brandcolor-2
PRIMARY2
#f78f1e
brandcolor-3
text-brandcolor-3
PRIMARY3
#edb977
brandcolor-4
text-brandcolor-4
PRIMARY4
#fafafa
brandcolor-5
text-brandcolor-5
PRIMARY5
Default Colours
#000000
brandcolor-6
text-brandcolor-6
DEFAULT1
#282828
brandcolor-7
text-brandcolor-7
DEFAULT2
#282828
brandcolor-8
text-brandcolor-8
DEFAULT3
#f3e8de
brandcolor-9
text-brandcolor-9
DEFAULT4
#ffffff
brandcolor-10
text-brandcolor-10
DEFAULT5
Aux Colours
#cfe6e6
brandcolor-11
text-brandcolor-11
#ffffff
brandcolor-12
text-brandcolor-12
#f4f8fb
brandcolor-13
text-brandcolor-13
rgba(21, 21, 21, 0.25)
brandcolor-14
text-brandcolor-14
brandcolor-15
text-brandcolor-15
#e27900
brandcolor-16
text-brandcolor-16
brandcolor-17
text-brandcolor-17
brandcolor-18
text-brandcolor-18
brandcolor-19
text-brandcolor-19
#f5f3ef
brandcolor-20
text-brandcolor-20
Transparent Colours
#282828
brandcolor-21
text-brandcolor-21
rgba(40, 40, 40, 0.81)
brandcolor-22
text-brandcolor-22
rgba(40, 40, 40, 0.73)
brandcolor-23
text-brandcolor-23
rgba(40, 40, 40, 0.68)
brandcolor-24
text-brandcolor-24
rgba(40, 40, 40, 0.05)
brandcolor-25
text-brandcolor-25
Hover
Gradients
#414141
#282828
grcolor-1
GRADIENT1
#000000
#282828
grcolor-2
GRADIENT2
#595959
#282828
grcolor-3
GRADIENT3
#686868
#282828
grcolor-4
GRADIENT4
#838383
#282828
grcolor-5
GRADIENT5
rgba(255, 255, 255, 0)
#282828
grcolor-6
rgba(255, 255, 255, 0)
#2e2e2e
grcolor-7
rgba(255, 255, 255, 0)
#efefef
grcolor-8
rgba(255, 255, 255, 0)
#282828
grcolor-9
rgba(255, 255, 255, 0)
#282828
grcolor-10
Buttons & Links
Click me
btn-1
Main CTA
Click me
btn-2
CTA
Click me
btn-3
CTA
Click me
btn-4
CTA
Click me
btn-5
CTA
Click me
btn-6
CTA
Click me
btn-7
Pricing CTA
Click me
btn-8
Pricing CTA
Click me
btn-9
Pricing CTA
Click me
btn-10
Pricing CTA
Links
Example Link
link-1
Main link
Example Link
link-2
Link for dark bg
Example Link
link-3
Example Link
link-4
Example Link
link-5
Example Link
link-6
Example Link
link-7
Example Link
link-8
Example Link
link-9
Example Link
link-10
Sample
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Example Link ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus.
Icons
Facebook
Instagram
LinkedIn
Twitter
YouTube
Fonts
h1
Montserrat
Branding Color 6
#000000
1.41rem
22.61px
1.59rem
25.5px
1.76rem
28.22px
1.86rem
29.75px
2.13rem
34.0px
Lorem ipsum dolor sit amet
h2
Montserrat
Branding Color 7
#282828
1.33rem
21.28px
1.33rem
21.28px
1.5rem
24.0px
1.66rem
26.56px
1.75rem
28.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing
h3
Open Sans
Branding Color 7
#282828
1.04rem
16.57px
1.1rem
17.63px
1.1rem
17.63px
1.24rem
19.88px
1.38rem
22.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing
h4
Open Sans
Branding Color 7
#282828
1.04rem
16.67px
1.04rem
16.67px
1.04rem
16.67px
1.11rem
17.73px
1.25rem
20.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing
h5
Open Sans
Branding Color 6
#000000
1.06rem
16.92px
1.06rem
16.92px
1.06rem
16.92px
1.06rem
16.92px
1.13rem
18.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing
h6
Open Sans
Branding Color 7
#282828
0.99rem
15.84px
1.13rem
18.0px
1.13rem
18.0px
1.13rem
18.0px
1.13rem
18.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing
p
Fira Sans
Branding Color 7
#282828
1.13rem
18.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu.
html, body
Fira Sans
Branding Color 7
#282828
1.0em
16.0px
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu.
